Arrow. A clearer website for faster healthcare payments.
A complex product, made easy to understand.
Arrow makes software that helps clinics and hospitals get paid faster. We refreshed the brand, gave each type of customer its own section, added a savings calculator and a page for its AI assistant, then built the site in Framer for desktop, tablet and phone.
Visit websiteA lot to explain
Arrow sells to clinics and to health insurers, and does a lot for both.
One section per customer
Clinics and insurers each get a clear section, built from the same cards and screens.
Savings you can see
A calculator shows how much money and time a clinic could save.
Two customers, one story.
Each customer type gets its own section, laid out the same way, so people find their part quickly.
Savings in three numbers.
Enter patients per year, yearly income and how many claims get rejected. The calculator shows what you could save.
A page for the AI assistant.
Each feature gets a short headline and a clear picture of the product.
7
pages designed and built
3
screen sizes, desktop to phone
2
customer types, each with a section
1
savings calculator
Built for every screen.
One typeface, one bright orange for buttons and warm colour behind product screens. Every page works on desktop, tablet and phone.
Next case study
CEND, UC Berkeley
